Profit and Philosophy

I was compelled to name this post as I did since I thought it will be an appropriate follow up to my earlier one on profit and philanthropy - after all they are phonetically very similar and on a lighter note, when I was young and ignorant I thought philosophy and philanthropy were one and the same, neither of which I really understood.

I recently re-read Sun Tzu's The Art of War, a book I had read in grad school but never really appreciated its relevance then since I had neither worked in a corporate setting nor fought a war, and it triggered me to find out more about the impact of philosophy on modern business. After all, The Art of War, though originally a military treatise, has been revered and has found more relevance in the business world (sports & politics to some extent) than war in recent times. It is broadly read within the business world as the basic primer for competitive strategy and is widely regarded as the oldest and most definitive text on the topic.

Zen, which has been embraced by business leaders as a "way of life", probably comes a close second to the Art of War. Zen's emphasis on daily practice, teamwork and self improvement is a perfect recipe for success in the corporate world and leadership seminars often propose Zen concepts like the Eightfold Path, the Four Noble Truths, the five precepts, the five aggregates, and the three marks of existence as a means to solving to day today business problems.

Though Stephen Covey and Deepak Chopra's works are popular amongst business leaders, my personal thought is that their concepts are nothing more than simplified versions of ancient Chinese or Indian philosophies - nothing original. (Refer to this article for an illustration of my argument)

As I read more about the influence of ancient Chinese doctrines on business, I began to wonder if the business leaders and personality development gurus were oblivious to what the Indian counterparts of Sun Tzu had to say on this matter. After all, Lord Krishna's counsel to Arjuna was not too dissimilar to Sun Tzu's and it is not a small matter of coincidence that both the Bhagwad Gita and the Art of War are set in the backdrop of war! Just as in other spheres of business like manufacturing, outsourcing and technology, in philosophical influence too, if China is the first stop, India is the next, as this article from Business Week indicates.

While India has had a big impact on global economy in the last 15 years or so, its biggest impact yet might just be around the corner and the day saffron-clad swamis ring the opening bell at Nasdaq may not be far away!